Internet Marketing

How we release your apartment to the market…… 

Our goal has always been to show your property at its best. Now we have the opportunity to reach the largest pool of prospects with a brand new marketing strategy. Once we accomplish the highest standard of presentation we then go on to advertise on the largest, most successful and well trafficked websites. In this current market it is no longer adequate to present your property on only one or two websites. It is also insufficient to present your home as an average listing online, lumping it together among all the other stale properties. This is our newest and most successful campaign to date. Not only do we advertise on more websites than anybody else, we will NOT advertise your property like every other one. Your property will come up in searches, but it will ALSO appear in each publication as a Featured Property, Property of the Week, Deal of the Week, or in other banner and spot presentations. In addition to our standard marketing exposure platform we will use the follow initial release package for added exposure at first release. When a property is first released into the market it is vital that you are able to reach the widest group of buyers possible. With so many properties on the market right now it is important to stand out at a time when you have the greatest opportunity to reach the highest value.

Your first month’s targeted online advertising is aimed to reach consumers while they are researching real estate online on the seven websites listed below.

www.NYTimes.com
Featured property banner ad targeted to neighborhood-specific search result pages within the real estate section.

www.StreetEasy.com
Featured listing with photo displayed at the top of the relevant search results.

www.NYMag.com
Featured listing with photo displayed at the top of the relevant search results. The featured listing is also randomly displayed on the real estate section front-page.

www.NYDailyNews.com
Featured property expandable banner ad on the real estate section front-page. Standard listing in the real estate search section.

www.Trulia.com
Featured listing with photo.

www.Google.com
Targeted paid search campaign (15% of the campaign is targeting international users).

www.WSJ.com
Featured Listing with photo.

 

Online Marketing exposure

 

Up to 98.5% of Real Estate brokers in New York City advertise on less than three websites consistently. We not only advertise on up to 28 websites, but we update every website daily. When promoting an open house or special buyer’s incentive the campaign will be entered onto each website simultaneously. We are able to track the amount of prospective buyers who look at your apartment online. This coupled with collecting data from calls and emails gives us precise statistics about the property’s traffic and where to focus or improve ongoing marketing. We know that buyers come from many different areas and look for properties many different ways. This is why we made sure that we advertise on the best websites which cover the entire market and won’t miss any category of buyer.

Where we advertise!                                                           

Tier #1 Websites

www.Elliman.com
*Rank #1 NYC for overall RE search traffic

www.NYtimes.com
*Rank #3 NYC for overall RE search traffic

Independent Websites

www.Streeteasy.com

www.PropertyShark.com

www.Trulia.com

www.Zillow.com

www.natefind.com

www.nyrover.com

www.vht.com

www.NYpost.com

www.cityrealty.com

www.smarteragent.com

www.quintessentially.com

www.frontdoor.com

www.cyberhomes.com

www.openhouse.com

www.realestate.yahoo.com

 

Rolling Classifieds

www.Craigslist.org

www.Backpage.com

Brokerage Back Office Search Engines

OLRR

RealPlus

Taxi

Limo

Additional Sites

www.Curbed.com

www.Realtor.com

www.Optimumhomes.com

www.google.com

www.millersamuel.com